Friends! If you’re reading this today—February 3rd, 2025—that means you’ve known about Three Percent before it’s public launch. First, thank you for your patience and for supporting the vision.
And now, it’s time. This thing we dreamt up well over a year ago is finally being put out into the world.
It feels equally exciting and scary. But we’re doing it— we’re leaning into doing hard things imperfectly.
This is your space if you’re on a journey of:
Pursuing holistic masculinity
Growing your emotional awareness
Cultivating deeper relationships and an authentic faith.
As therapists, we've worked with men for thousands of hours who are seeking to improve their lives and now, we’re building a supportive community dedicated to your growth.
We aren’t here to give you gimmicks or superficial “hacks.”
We’re not gonna tell you who to be.
We’re here to help you uncover what gets in the way of being the man you want to be and offer you the authentic tools needed for tangible growth.
A refresher:
The name Three Percent comes from this armchair theory we developed:
We believe that, at our best, people are 97% honest with themselves and others.
And it’s the 3% —our hidden emotions, desires, wounds, needs and behaviors— we keep to ourselves that bind us to shame and loneliness, causing many of our struggles.
We want to change that narrative.
Here’s what you can expect:
🎙️ Weekly Podcast
Every Monday, through our conversations, Q&A episodes from you all, and interviews with leaders in psychology, theology, and personal growth, and creativity, you’ll have the opportunity to explore your story and gain tools to improve your relationships.
We’ll share real stories, practical advice, and evidence-based insights designed to help you experience meaningful growth.
Our discussions are honest and actionable—focused on real transformation, not just theories.
Stay up-to-date
Be sure to subscribe to never miss an update—every new post is sent directly to your email inbox. For a spam-free, ad-free reading experience, plus audio and some really neat community features, get the Substack app. It’s pretty much replaced IG and other social medias for me because it focuses on curated, long-form content. No ads or doom scrolling that zaps your energy and creativity.
The official launch date of the podcast is March 3rd.
You’ll be able to listen to the episodes on Apple Podcasts, Spotify, Substack, or Youtube and links will be sent directly to your inbox.
We’ve been recording with some amazing guests the last few months and over the next few weeks we’ll share some teasers of those episodes.
Keep an eye on your inbox next Monday to get a teaser from our dynamic guest and new buddy Scott Erickson 👀
